Unlocking Growth Through Talent

For too long, America’s industrial backbone has been overlooked. Now, it’s poised for a renaissance—and the key to unlocking its full potential is talent.

Over the last three months as an Entrepreneur-in-Residence with Encore Venture Labs, I’ve immersed myself in exploring the challenges and opportunities at the intersection of talent and America’s reindustrialization. Through more than 100 conversations with leaders, business owners, investors, and recruiters, particularly in Northeast Ohio and the Rust Belt region, I’ve gained invaluable insights into the forces reshaping our industrial and manufacturing sectors.

Why does this work matter? Because these industries are the backbone of our nation. They build and power everything we depend on daily: the cars, trains, and airplanes that move us; the food we eat and how it’s delivered; and the devices we can’t seem to live without. Beyond this, these industries hold the key to addressing some of the world’s most pressing challenges, including national security, technological advancement, and environmental sustainability. Yet, for too long, they’ve been overlooked and underappreciated.

At the heart of this revival lies a critical truth: talent is every company’s most valuable asset. Without exceptional people, companies can’t grow, innovate, or adapt to new technologies. And yet, as I’ve learned, two major barriers are preventing companies from fully unlocking their potential:

  • Talent Shortages in Industrial Sectors: Industries like manufacturing, energy & utilities, and aerospace & defense face significant talent gaps. Companies struggle to find skilled workers to build, implement, and scale the technologies of the future. This is compounded by a generational workforce transition, as retiring leaders leave behind critical knowledge and expertise with few successors in place.

  • Outdated Perceptions of Manufacturing Careers: Industrial jobs continue to battle outdated stereotypes of being “dirty” or low-skill. In reality, these roles now demand high levels of expertise, involve cutting-edge technologies, and offer incredible career growth opportunities.

To overcome these barriers, we must focus on three priorities:

  • Building Strong Leadership: While talent is needed at every level, the right leadership will propel these companies to success. We need leaders who understand the complexities of modern manufacturing and are equipped to lead diverse, forward-thinking teams. Leadership isn’t just about decision-making; it’s about inspiring others, navigating change, and driving innovation at every stage.

  • Enhancing Workplace Appeal Through Storytelling: We need to do a better job telling the stories of these industries and their societal impact. Manufacturing jobs aren’t just jobs; they’re careers that help solve critical challenges, create economic growth, and build a better future. Companies and cities must highlight the purpose and potential of these roles to attract top talent.

  • Investing in Workforce Development: Collaboration between companies, educational institutions, and policymakers is essential to train the next generation of talent. Apprenticeships, mentorship programs, and upskilling initiatives can fill the pipeline with the skilled workers needed to propel these industries forward.

While the challenges are significant, the opportunities are even greater. I’ve been inspired by the growing interest in industrial and hardtech sectors, from investors exploring new opportunities to entrepreneurs embracing manufacturing through acquisition. But bridging the gap between this interest and meaningful action takes collaboration, strategy, and a deep understanding of the talent landscape.

My passion is helping companies solve problems through their people and helping people find meaningful opportunities. That’s why I’m excited to be an EIR with Encore Venture Labs and part of this reindustrialization movement, helping companies connect with the talent they need to thrive.

If you’re building your team, considering your next career move, have ideas, or are simply curious to learn more, let’s connect

Carrie Murphy

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